Sales Support Engineer

Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future. If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match. 

Job Description

Role Summary
We are seeking an energetic and result-oriented sales professional with proven experience in direct diesel generator (DG) set sales. The candidate should have hands-on experience managing individual sales targets, developing new business opportunities, and driving market awareness in the power generation industry. Exposure to Battery Energy Storage Systems (BESS) and digital marketing initiatives will be an added advantage.
Key Responsibilities
•    Drive sales and business development of DG sets in the 250 kVA to 1 MW segment, with preference for experience in the MHP (Medium Horsepower) and HHP (High Horsepower) range.
•    Own and deliver individual sales targets, revenue, and profitability objectives.
•    Develop new customers and expand relationships with OEMs, EPC contractors, industrial customers, rental companies, infrastructure developers, data centers, and government accounts.
•    Understand customer applications, load requirements, and recommend suitable genset solutions.
•    Create market awareness and increase product visibility through customer engagement programs, exhibitions, industry events, trade shows, and technical seminars.
•    Identify and participate in relevant industry forums and associations to promote the product portfolio.
•    Work closely with product management, engineering, and application teams to support customer requirements.
•    Track market intelligence, customer trends, and emerging technologies.
•    Utilize CRM tools and sales analytics to drive business decisions and improve sales effectiveness.
•    Develop and deliver professional customer presentations, business reviews, and market reports.
Desired Candidate Profile
Experience
•    3-4 years of proven experience in direct genset sales.
•    Must have independently handled sales numbers and revenue targets.
•    Strong experience in 250 kVA to 1 MW DG set sales.
•    Exposure to industrial, infrastructure, construction, rental, mining, railways, data center, or power generation markets preferred.

Preferred Industry Background

Skills & Competencies
•    Strong understanding of DG set applications, specifications, and commercial aspects. •    Ability to identify customer needs and position the right solution. •    Knowledge of market development and brand visibility initiatives. •    Experience using social media platforms such as LinkedIn, YouTube, and digital marketing tools for lead generation will be an added advantage. •    Exposure to Battery Energy Storage Systems (BESS), hybrid power solutions, microgrids, or renewable integration will be highly preferred. •    Strong analytical skills with proficiency in Excel, CRM systems, Power BI, and presentation tools. •    Excellent communication, negotiation, and stakeholder management skills. •    Self-driven, entrepreneurial mindset with a strong customer focus. •    Bachelor of Engineering (Mechanical / Electrical / Industrial Engineering preferred) •    MBA in Marketing or Business Management will be an added advantage. A young, aggressive sales professional from a leading genset OEM or distributor network who has successfully sold DG sets in the 250 kVA to 1 MW range, enjoys customer engagement, understands market-building activities, and is keen to expand into emerging technologies such as BESS and hybrid power solutions. Based in Bengaluru and willing to travel extensively to drive business growth.