Marketing Manager

About Wahed: The global financial system wasn't built for everyone. For millions of people, its reliance on interest (riba) creates a barrier to managing money and building wealth without compromising their values.   At Wahed, we're changing that. We are a global fintech company on a mission to build a new financial system—one that is ethical, accessible, and entirely interest-free. From our offices across the globe, our team is building products that were once deemed impossible, from pioneering Shariah-compliant equity ETFs, creating true riba-free alternatives to high yield savings accounts, to creating no-leverage real estate investments for truly interest-free income producing assets. If you're driven to solve complex problems and believe finance should empower, not exclude, join us in building a more equitable financial future.    

**Job Brief:
**Wahed is seeking a hands-on Marketing Manager to plan, execute and optimise marketing activities across the full customer journey.

The role will cover performance marketing, social media, content creation, email marketing, referral programmes, partnerships, events and communications. The ideal candidate will combine strategic thinking with strong execution and be comfortable creating content, managing campaigns and budgets, working with external partners and using data to improve performance.

Job Description:

• Develop and execute integrated marketing plans aligned with Wahed’s commercial objectives, brand positioning and customer needs.

• Manage the marketing calendar across campaigns, content, product launches, partnerships, events and customer communications.

• Plan, launch and optimise paid campaigns across relevant digital channels, including search and social media.

• Manage marketing budgets and campaign performance against customer acquisition cost, conversion, return on investment and other agreed KPIs.

• Manage Wahed’s social media presence and create engaging content across relevant platforms.

• Create or coordinate marketing content, including social posts, copy, graphics, short-form videos, articles, campaign materials and customer communications.

• Develop and manage email, push notification and lifecycle campaigns covering onboarding, engagement, retention and reactivation.

• Design and optimise referral and loyalty initiatives to support customer advocacy and organic growth.

• Identify and manage relationships with influencers, affiliates, community partners, agencies and other relevant stakeholders.

• Plan and execute webinars, seminars, conferences, community activations and other online or in-person events.