Web Marketing Producer

Nintendo of America

About Nintendo of America: From the launch of the Nintendo Entertainment System™ more than 30 years ago, Nintendo’s mission has been to create smiles through unique entertainment experiences. Here at Nintendo of America Inc., we deliver on this mission by partnering closely with Nintendo Co., Ltd., to bring Nintendo’s iconic and cherished franchises including Mario™, Donkey Kong™, The Legend of Zelda™, Metroid™, Animal Crossing™, Pikmin™ and Splatoon™ across the Americas through our video games, hardware systems, and collaborations with partners on a range of other entertainment initiatives like feature films and theme parks.

We are an equal opportunity employer offering a welcoming and inclusive environment in service to one another, our products, and the diverse consumers and communities we call home. For more information about Nintendo, please visit the company’s website at https://www.nintendo.com/. 

Team/Position Summary: The Associate Web Marketing Producer is part of the Digital Marketing department at Nintendo of America (NOA) and supports the Web Marketing team through production and maintenance efforts on brand-focused websites. The position authors and publishes daily updates to Nintendo.com and Play.nintendo.com, and contributes to content management system improvements, processes, and documentation.

DESCRIPTION OF DUTIES

• Supports Web Marketing Producers with day-to-day production tasks.
• Authors and publishes daily content via content management system tools.
• Coordinates and manages site updates that include gathering assets and information, routing for review with stakeholders, facilitating content updates based on feedback, and getting approvals.
• Collaborates with other departments such as Legal, Product Dev & Publishing, and Consumer Support for online content updates across Nintendo.com.
• Participates and contributes during content ideation meetings.
• Works with team leads on announcement support and timely, accurate delivery of that content.
• Coordinates and manages the localization process that includes proofing the copy matrix, procuring translations and entering translated copy into the content management system.
• Performs content QA on all websites.
• Audits online content to ensure quality and accuracy of information (ie. game ratings, accessibility standards, captions) and provides recommendations for improvements.
• Works with team leads on content management workflow and process optimizations to create efficiencies and to mitigate risk; coordinates these efforts with internal and external stakeholders to align on those updates.