Paid Social Specialist

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.

JOB PURPOSE

We are looking for a Paid Social Specialist (div/f/m) who is characterised by a high degree of pro-activeness, openness to learn, and a can-do mentality and who is burning to further develop and, above all, to contribute their passion in the field of Paid Social.

KEY RESPONSIBILITIES

• Set-up and optimization of paid social campaigns across platforms like Meta, TikTok, Snapchat and LinkedIn
• Analyzing campaign data and generating reports to provide valuable insights and actionable recommendations for our clients
• Designing and running A/B tests to compare different ad variations, targeting strategies, or landing pages for performance optimization 
• Regularly monitoring performance metrics and optimising campaigns, ensuring goals & KPIs alignment and client satisfaction
• Allocating and managing budgets for paid social campaigns to achieve optimal results, preparation of Paid Social forecasts and media plans
• Report on activity on weekly, monthly and quarterly basis

WHAT WE ARE LOOKING FOR

• Are open-minded and eager to learn, adapt, and grow in a fast-paced environment.
• Fluent English communication skills (Both written and verbal)
• Excellent time management and organisational skills with a high attention to detail
• Always keep an oversight, even when various tasks are at hand
• Think proactively and have an inquisitive and numeric mindset
• Have at least 1 year of experience with hands-on paid social projects
• Have an understanding of Social KPIs, campaign optimisation, and are able to analyse results with the help of Excel/Google Sheets and platform data
• Snapchat, Pinterest, Reddit and Google ads experience is a plus
• Experience with tooling such as smartly, hunch, locker studio and adverity is a plus.
• Have collaborative skills for working with cross-functional teams, clients, and stakeholders
• Have a passion for (Paid) Social and are always up to date for news and trends

WE OFFER