Director of Sales and Marketing Technology
US$175,000 – US$200,000 / yr base salary
Posted 28 Sep 2026
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 8+ yrs
- Management level
- People management
- Employment
- Hybrid
| Base salary | US$175,000 – US$200,000 / yr |
|---|
CertificationsMaster of Business Administration
Field of studyBusiness, Computer Science, Information Technology, Marketing (or related)
Study levelBachelor's
What You’ll Do:
Century Communities is seeking a Director of Sales and Marketing Technology to own the technology that powers our buyers' journey from first click to closing table. This role provides full technical ownership of our Salesforce and Optimizely platform ecosystems, leads two application teams, and serves as the primary IT business partner to Marketing and Sales leadership. The ideal candidate pairs deep platform expertise with the judgment to translate business priorities into a coherent roadmap across our Lead Acquisition through Close value stream. Hybrid position located at our Greenwood Village, CO corporate offices. 3 days in the office 2 days remote.
Your Key Responsibilities Include:
CRM & Marketing Technology Platform Ownership
- Own technical strategy, architecture, configuration, and roadmap for Salesforce Sales Cloud, Salesforce Voice, and Salesforce Marketing Cloud Account Engagement.
- Serve as co-owner — alongside the Data & Analytics team — of Salesforce Data 360, coordinating data model, governance, and integration decisions across both teams.
- Direct platform upgrades, integrations, vendor relationships, and release management across the Salesforce ecosystem.
- Ensure Salesforce investments align with lead-generation, and sales-enablement.
Digital Experience Platform Ownership
- Own technical strategy, architecture, and roadmap for Optimizely Commerce, Optimizely CMS, Optimizely Data Platform (ODP), Optimizely Digital Asset Management (DAM), and Optimizely Content Marketing Platform (CMP).
- Direct platform upgrades, integrations, vendor relationships, and release management across the Optimizely ecosystem.
- Partner with Marketing and web teams to ensure the digital experience stack supports personalization, content velocity, and online home-buying conversion goals.
Team Leadership
- Manage IT Web Developer Manger, IT CRM Manager, and Web & Digital Experience, setting priorities, capacity plans, and career development paths.
- Build a scalable operating model across the combined organization, balancing run/support work against roadmap delivery.
- Continue platform governance, documentation, and best-practice standards across both teams.
Value Stream Ownership: Lead Acquisition Through Close
- Hold end-to-end technology accountability for the Lead Acquisition through Close value stream, from initial buyer engagement through contract and closing.