Search Engine Optimization Account Manager
Posted 9 Dec 2024
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 2–4 yrs
- Management level
- Individual contributor
- Employment
- Hybrid
No salary listed for this role.
About the Role: We are seeking an SEO & AI Search Account Manager to provide day-to-day account leadership and help drive SEO and AI Search strategies for our clients. The ideal candidate will have a proven track record in organic search, strong client management skills, and the ability to work collaboratively with cross-functional teams to turn strategy into action and measurable results.
Responsibilities include but are not limited to;
- Serve as the primary point of contact for assigned SEO & AI Search clients
- Quickly gain an understanding of the client’s product market, goals, and growth opportunities
- Translate technical SEO and AI-search concepts into clear business recommendations for clients and stakeholders.
- Develop strategies for Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) alongside traditional SEO.
- Join sales meetings and lead SEO-specific business development efforts
- Stay current with industry trends and best practices, focusing on how these changes can be leveraged to drive material account improvements.
Requirements:
- 2-4 years of hands-on SEO experience
- Strong understanding of technical, on-page, and content SEO fundamentals.
- Familiarity with AI-powered search, generative AI, GEO, AEO, and the changing search landscape.
- Ability to manage multiple accounts, priorities, deadlines, and stakeholders simultaneously.
- Strong analytical skills, with the ability to interpret large datasets and identify meaningful trends and patterns.
- Experience building AI workflows or lightweight automations for SEO tasks
- Excellent communication skills, both written and verbal
- A curious mindset and eagerness to learn, test, and explore new approaches.
- Comfortable working in dynamic, time-sensitive environment with numerous competing priorities
- Develop positive relationships focused on retaining clients and employees
- Ability to analyze complex issues to develop relevant and realistic plans and recommendations to solve client challenges
Nice to haves:
- Previous experience managing client accounts, preferably within an agency environment.
- Experience with Reddit, forums and third-party communities as part of an AI Search / GEO strategy.
- Experience running backlink and digital PR campaigns
- Experience with HTML, CSS, Javascript and webdesign technologies
- Experience with conversion rate optimization strategy
Our interview process includes, but is not limited to the following: