Head of Performance Creative
Posted 2 Jun 2026
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 6+ yrs
- Management level
- People management
- Employment
- Hybrid
No salary listed for this role.
We're the world's leading consumer healthcare platform, supporting millions of patients across the US, Australia, the UK, Germany, Japan, Spain and Canada.
We're driven by the belief that good health should last a lifetime, and that to get there we need to deliver the personalised, high quality and empathetic care that the traditional system cannot support.
You'll partner with our care teams of prescribers, nurses, health coaches, pharmacists and dietitians to support patients across preventative health, weight management and specific women's and men's health conditions.
We joined Hims & Hers so that you can do all of the above on a bigger scale, with more ambition, a stronger global brand and the resources to deliver care to patients in dozens of countries.
We're looking for people who appreciate and are excited by the enormity and uniqueness of this challenge, and want to work in the most ambitious, smart, fast moving and positive sum environment of their lives to transform how healthcare is delivered globally.
We hope that's you.
How we think about marketing
At Euc, marketing is about capturing attention and turning it into real growth.
We're not here to chase perfect CTRs or vanity metrics. We're here to grow the business by finding where our audience is, grabbing their attention, and telling stories that drive action.
We move fast. Really fast. Because when ideas ship quicker, we learn quicker, make bolder bets, and don't waste months on "safe" campaigns that never move the needle.
Here's how we think:
- Creative wins. We don't have exclusive access to channels, so great storytelling is how we stand out and earn attention
- Speed matters. Fast tests beat perfect plans. We ship early, learn fast, and move on
- Fit matters. A good idea needs to match the channel. We tailor stories to the format, and we're selective about what we let run
- Data is a compass. We ask why, not just what. Trends are more useful than daily swings. Insight plus action equals impact
- We focus on outcomes, not channels. If Meta works, we scale it. If a new channel drives growth, we shift spend. No channel loyalty. Just growth
What's next?
We're entering one of our most ambitious chapters yet. Over the next 12 months we're scaling our existing international markets (Germany, Canada, Japan) and launching Juniper into new ones, with a 90-day window per market to hit target CAC.
Creative is how we win attention. Across the wider business we've already built strong creative engines: our UK creative and production team and our Australia creative operations function have proven the systems, tooling, and ways of working that produce great creative at volume. The opportunity now is to take what works and make it work across our international markets.