Content & CRM Analyst

Conheça o Inter 
Pioneiros, mudamos o mercado ao lançar o primeiro banco digital do Brasil e seguimos criando tendências com tecnologia de ponta. Evoluímos para um Super App Financeiro Global, com soluções completas e inovação de primeira. Aqui, o trabalho tem propósito: construir oportunidades reais, transformar a vida das pessoas e o mercado financeiro. Esse é o nosso Jeito Inter de Fazer. Se você quer fazer parte dessa mudança e deixar um legado, seu lugar é aqui.

Vem ser Sangue Laranja.

Get to Know Inter 
As pioneers, we transformed the market by launching Brazil’s first digital bank and continue to shape the future with cutting-edge technology.
We have evolved into a Global Financial Super App, delivering complete solutions and leading innovation. Here, work has purpose: creating real opportunities, transforming people’s lives, and reshaping the financial market.
This is the Inter way of making things happen. If you want to be part of this transformation and leave your mark, your place is here.

Become Sangue Laranja.

We are looking for a CRM & Content Analyst to join the Global Growth team at Banco Inter, with the mission of supporting the company’s global expansion. The focus will be on designing, executing, and optimizing CRM and content strategies for Marketplace and International Loans (Mortgage) products, contributing to customer acquisition, engagement, and retention on a global scale. Your work will center on balancing customer experience, channel efficiency, and business outcomes, working closely with the Product and Data teams

Responsibilities

• Liase communication, customer experience, and roadmap with the Product team and stakeholders, ensuring a robust communication calendar and planning new tests and automations;
• Collaborating with Data Engineering and IT teams to develop and implement efficient and scalable automations;
• Creating, managing, and executing multichannel campaigns and journeys (email marketing, push notifications, WhatsApp, SMS, in-app messages, banners, landing pages), focusing on segmentation and personalization;
• Analyzing customer profiles and behavior to support audience segmentation and deliver highly relevant offers and content, driving performance;
• Ensuring all text, approaches, and content align with the brand's positioning and communication standards, including tone of voice and language consistency;
• Structuring, executing, and evaluating A/B tests, monitoring metrics such as engagement and conversion, documenting learnings, and implementing continuous improvements;