Associate Brand Marketing Manager
US$75,000 – US$85,000 / yr base salary
Posted 11 Sep 2026
Advertised as “Associate Manager, Brand Marketing, Being Frenshe”
BranchFactor Summary
The original posting with the fluff stripped out
- Expected experience
- 2–3 yrs
- Management level
- Individual contributor
- Employment
- Hybrid
| Base salary | US$75,000 – US$85,000 / yr |
|---|
Study levelBachelor's
#MaesaMagic
The next gen beauty company, Maesa is transforming the industry by incubating and growing meaningful, innovative brands and making prestige beauty accessible. Maesa believes beauty ignites inspiration, creativity, imagination, and connection, sparking new ideas and possibilities, and meeting unmet consumer needs. Through best-in-class design, formulation, brand creation and marketing capabilities, Maesa delivers new, better and different products with an unsurpassed speed to market. Maesa works with a variety of retailers to create and launch brands across beauty and wellness categories. The current portfolio includes Kristin Ess, Hairitage by Mindy McKnight, Fine'ry, Being Frenshe, MIX:BAR and Niches & Nooks among other brands. For more information, visit www.maesa.com.
About the Role
We are seeking a passionate and driven Associate Brand Marketing Manager to join our team and support the next stage of growth for Being Frenshe. This role is ideal for a consumer products and wellness enthusiast who thrives in a fast-paced, high-impact environment and is eager to help shape brand positioning, support compelling campaigns, and contribute to impactful product marketing initiatives.
As an Associate Brand Marketing Manager, you will play a key role in executing 360° marketing programs—from ideation through launch—with a focus on building brand awareness, driving conversion, developing compelling brand assets, and collaborating closely with internal teams and agency partners. You’ll also support retail marketing efforts, including sell-in materials, in-store merchandising programs, and performance tracking.
In addition, you will contribute to the ideation and execution support of social media content and influencer activations, helping ensure that brand messaging remains strong, engaging, and consistent across all consumer touchpoints.
Highly organized and detail-oriented, you will manage timelines, budgets, sales and cross-functional coordination to ensure flawless execution and measurable business impact.
This role is based in our Manhattan office and requires on-site presence 3 days per week.
Key Responsibilities
- Brand Plans Execution – Support the development and execution of brand marketing strategies, ensuring alignment with business goals and market trends.
- Campaign Management – Assist in planning and detailed execution of marketing campaigns, including retail, digital, and PR initiatives.