Product Marketing Manager

Welcome to Planet. We believe in using space to help life on Earth.

Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloud-based platform to authoritative figures in commercial, environmental, and humanitarian sectors. We are both a space company and data company all rolled into one.

Customers and users across the globe use Planet's data to develop new technologies, drive revenue, power research, and solve our world’s toughest obstacles.

As we control every component of hardware design, manufacturing, data processing, and software engineering, our office is a truly inspiring mix of experts from a variety of domains.

We have a people-centric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world.

Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands.

About the Role:

Planet is looking for a Senior Product Marketing Manager to lead marketing for our Global Monitoring Solutions. This portfolio serves defense, intelligence, and government customers who need to understand what is changing across large areas over time — built on Planet's daily broad area monitoring and pattern of life analysis.

This role asks for real depth in the mission. You'll need to understand the people involved in this work — intelligence analysts, operations managers, and senior political and military leadership — and what they're trying to accomplish. That understanding is what shapes our messaging and what we bring back to Product to inform where the roadmap should go. You'll partner closely with Industry Marketing, Product, Sales, and Enablement, and you'll often be the person in the room who can translate between the technology and the mission.

This is a full-time, hybrid role which will require you to work from our San Francisco or Washington, D.C. office 3 days per week.

Impact You'll Own: 

• Own the marketing plan for solutions already in the market, and lead strategy and launch for new ones, partnering with Marketing, Sales, and Enablement across the lifecycle.
• Develop the value proposition, messaging frameworks, and ICPs that align our GTM teams and speak to customers, in language they can see themselves in.
• Show how these solutions fit together and connect to the rest of Planet, and keep that clear as the portfolio grows.
• Continuously assess and improve positioning, campaigns, content, and sales effectiveness in close partnership with our GTM teams.
• Work hand-in-hand with Product, bringing customer, competitive, and market insight that sharpens how we compete.